The Content Creator

I am far from giving myself the title of content creator.. Would I like to one day build a side hustle from it? Possibly..

My husband started our YouTube channel when we lived in Colorado. He actually was into the homesteading scene before its popularity took off.

It wasn’t until we moved back to Iowa when I actually got involved with it. I will say I got way too involved in the whole getting subscribers and likes. The YouTube goal of being monetized took over everything in my life. Ryan would constantly remind me that we are a farm who happens to have a YouTube channel and we were not going to fall in that trap of being a YouTube channel who happens to have a farm.

I got too wrapped up into it. Ryan finally said enough is enough and we stepped all the way back from YouTube. I agreed it just wasn’t adding value. I then started to invest more time in Facebook and Instagram but that soon started to become the same thing except I had to work twice as hard to be seen for whatever reason.. I was also revamping our TikTok at the time.

This is a great example on minimal return on full effort. 4 people liked this post of those 4 people I was one of them.. I didn’t sell any basil at the market either.

What I realized was that TikTok loved us way more than Instagram or Facebook. So much time invested in all of these platforms all while working on building our dream here at the farm. I found it and still find it very difficult to do both and give all my efforts while working my full time career to pay the bills.

I pretty much can do a short video in a matter of minutes or put together a post in under 5 minutes. The eye opening ah-ha moment came when I realized I am putting all this effort in posts that do not get seen much or after the fact. It also takes time away from my efforts here getting the farm ready. So.. I have stepped back a lot, I decided to focus on this very blog and our website but… I am not going to post about it like I did every Monday. If you are reading this it is because you either stumbled upon us by accident, searched us out♥️, or happened to see one of my many old blog posts. Either way thank you from the bottom of my heart for giving me a brief moment of your time. I have finally realized that I need to work on understanding how to become better at one thing at a time versus trying to be everything all at once. I have kind of approached life this way up until now and it is unbelievably stressful.

No shade to the folks who post everyday I just find myself getting wrapped up in how many views and likes we got versus building my knowledge on how to make a strong foundation that will last on this farm. I would also get caught up in the algorithm on all platforms and before you know it 20 minutes of my life passed right on by that I can’t get back.

So yes back to the basics for me figuring out how we can be the greatest versions of ourselves so one day we have the valuable content to share that gets the opportunity to be seen. Until that point you will see me gracefully bowing out.

Moral of the story… Note to self.. Jamie put your phone down, be engaged in the conversation, ignore the notification, go find the best version of you. ♥️✌🏼- Jamie

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